Wear Seatbelts Every Day!

CONSUMER DRIVING HABITS AND BOOSTER SEAT USAGE SURVEY

This study is about consumer driving habits and booster seat usage. We appreciate your voluntary participation in this important research study supported by Tennessee Tech University. Your responses will help us to better understand consumer needs and wants. Your identity will be kept strictly confidential and will not be revealed for any purpose.

Please review each statement provided below and select the answer that best reflects your opinion with that statement.

		Strongly Disagree	Disagree	Slightly Disagree	Neutral	Slightly Agree	Agree	Strongly Agree
1.	Responsible drivers instill confidence in passengers
2.	When speed limit is 70 mph, driving at 60 mph is foolish.
3.	I always drive responsibly.
4.	Unnecessary overtakes are dangerous.
5.	I usually get angry when other drivers do not obey traffic rules.
6.	Fast driving would make driving more pleasant.
7.	I would like to drive a race car.
8.	I sometimes do things I know are dangerous just for fun.
9.	Taking risks can be fun.
10.	I never hesitate to overtake those who drive very slowly.
11.	I would not drive under influence.
12.	I give the right of the way to an aggressive driver, if he or she endangers my safety.
13.	I want to live a long life.
14.	I always buckle up.
15.	I would rather be safe than sorry.
16.	I always avoid risky moves in traffic.
17.	I pay attention to safety features while buying a car.
18.	It is not always necessary to wear a seat belt for a short errand.
19.	Police should ticket those who drive while talking on cell phone.
20.	Eating while driving is dangerous.
21.	Drinking beverages while driving is dangerous.
22.	Children are enjoyment of life.
23.	I care about well being of my children
24.	I get angry when children make a lot of disruptive noise and motions during driving
25.	I feel good about my children.
26.	Regardless of their age, my children can responsibly sit in any seat they choose in the car.
27.	I try to protect my children from potential dangers.
28.	I can do anything to stop my children whining in the car even let them get out of the booster seat.
29.	Sometimes, I forget to tell my children to buckle up.
30.	When I am driving really slowly in a rural road, it is not necessary to put my child in his/her booster seat.

How would you describe your feelings towards using booster seat?
31.	Bad	Good
32.	Unpleasant	Pleasant
33.	Harmful	Beneficial
34.	Unfavorable	Favorable
35.	Unappealing	Appealing
36.	Inappropriate	Appropriate
37.	Foolish	Wise
38.	Unsafe	Safe

How likely are you to:		Very Unlikely	Unlikely	Slightly Unlikely	Neutral	Slightly Likely	Likely	Very Likely
39.	Look for information about booster seats
40.	Spend your time to find a really good booster seat
41.	Compare the benefits of different booster seat brands
42.	Buy a booster seat for each child in your household
43.	Secure your child into booster seat every time you drive
44.	Discuss the importance of using booster seat with a friend
45.	Recommend that your friends use a booster seat for their children

What do you think about the safety of our children in vehicles?		Strongly Disagree	Disagree	Slightly Disagree	Neutral	Slightly Agree	Agree	Strongly Agree
46.	Up to age 9, children must be in a booster seat.
47.	Up to four feet, nine inches standing height, children must be in a booster seat.
48.	Up to 60 lbs, children must be in a booster seat.
49.	High quality vehicles must be exempt from booster seat laws.
50.	Public transportation vehicles must be exempt from booster seat laws.
51.	Appropriate child restraint system in vehicles is useful up to age 16.

What do you think about the cost of booster seats?		Strongly Disagree	Disagree	Slightly Disagree	Neutral	Slightly Agree	Agree	Strongly Agree
52.	The cost of a booster seat is too high for me.
53.	Children grow so fast that, the cost of booster seat exceeds the benefits.
54.	It is difficult to afford multiple booster seats, if you have more than one child.
55.	There should be a government control on booster seats for affordable prices.
56.	Sellers should lower their profit margins on booster seats.
57.	Low-cost rental or purchase programs for booster seats should be available.
58.	State governments should provide free booster seats to those who cannot afford to buy them.

As a parent, how important are the following topics for you?		Unimportant	Important
59.	Seatbelt education (Ollie Otter)
60.	Fire safety education (local fire station)
61.	Forest fire education (Smokey the Bear)
62.	Drug education (Dare)
63.	Don’t talk to strangers program
64.	Jump rope for heart

How likely do your kids listen to in regard to seatbelt safety?		Very Unlikely	Unlikely	Slightly Unlikely	Neutral	Slightly Likely	Likely	Very Likely
65.	Teachers
66.	Law Enforcement Officers
67.	Parents
68.	Brothers or Sisters
69.	Grandparents
70.	Friends

How likely do the following influence you as a parent to pay attention to seatbelt safety?		Very Unlikely	Unlikely	Slightly Unlikely	Neutral	Slightly Likely	Likely	Very Likely
71.	Programs in kids’ schools
72.	Front page newspaper articles showing photos of serious car crashes
73.	Police reports noting "in opinion of the officer, seatbelt use might have saved life"
74.	Family and friends reinforcing the use of seatbelts in their own cars
75.	Church discussion and support groups promoting the use of seatbelts
76.	Non-profit groups advertising on major channels

Who do you think should be responsible about seatbelt education?		Strongly Disagree	Disagree	Slightly Disagree	Neutral	Slightly Agree	Agree	Strongly Agree
77.	Schools should provide seatbelt education.
78.	Police/ Highway Patrol officers should provide seatbelt education.
79.	Private sector groups (insurance companies, AAA, auto makers) should be active in seatbelt education.
80.	Community safety advocates should be involved in seatbelt education.
81.	Parents should reinforce seatbelt use even when kids are grown up.
82.	Parents should make other parents aware about the use of booster seats for small children.
83.	Seatbelt education should be discussed in church.

What do you think about the following programs on seatbelt education?		Strongly Disagree	Disagree	Slightly Disagree	Neutral	Slightly Agree	Agree	Strongly Agree
84.	School assemblies are great for seatbelt safety education programs.
85.	Schools should reinforce seatbelt education programs for different age groups.
86.	I have heard of Tennessee's Ollie Otter Seatbelt Education Program.
87.	I have heard of Tennessee's Click-It-or-Ticket program.
88.	I have heard of Tennessee's Booze-It-and-Loose It program.
89.	I have heard of Tennessee's Buckle up in Your Truck program.
90.	Online learning could be used to educate kids about seatbelts.
91.	Online learning could be used to educate community members about seatbelt safety.
92.	Online learning could be used to update teachers with the latest tools in teaching seatbelt education

93. Did you, your family or your friends have a near-fatal car accident?
Yes No

94. Did you, your family or your friends have a fatal car accident?
Yes No

Demographic Information
Please review each question below and place an X on the box that best reflects your situation.

95. What is your gender?

Female Male

96. Type the number of transportation vehicles in your household:

Car
Mini-Van
SUV
Truck
Other

97. What is your age?
18-24
25-34
35-44
45-54
55-64
65-74
75 and above

98. What is your ethnic origin?
African American
Asian American
Native American
Hispanic
Caucasian
Other

99. What is the highest level of education you have completed?
Some High School
High School Diploma
Some College
Earned Associate Degree
Earned Bachelors Degree
Earned Masters Degree
Earned Doctoral Degree
Other

100. What is your household yearly income before taxes?

Less than $20,000
$20,000-$39,999
$40,000-$59,999
$60,000-$79,999
$80,000-$99,999
$100,000-$119,999
More than $120,000

101. How many children live in your household? Type the number of children for each age group.

Less than 5 years old:
5 through 9 years old:
10 through 17 years old:

102. What is your marital status?
Single
Married
Separated
Divorced
Widowed
Other

103. Occupation: (Please write in detail)